Or Else is a goal-accountability mobile app operated by Lilac Labs LLC. Users set self-imposed goals with financial stakes: if you miss a check-in deadline, your saved payment method is automatically charged.

Or Else sends one-time passcode (OTP) texts for sign-in verification only, never marketing. Users consent via a checkbox during phone sign-up in the app. Message frequency depends on how often you sign in. Message and data rates may apply. Reply STOP to opt out, HELP for help. Full details in our Privacy Policy.